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Linear Acoustic, the leading authority in loudness and surround sound
control solutions for digital television, kicked off its 2010 Hear
Factor Tour with a presentation at the Society of Broadcast Engineers (SBE)
Chapter 36 meeting in San Diego CA on January 13. This tour expands on
loudness control issues discussed in the company’s successful 2008-2009
Myth Busters Tour. Presented at local SBE and SMPTE meetings across the
U.S., the tour includes presentations and discussions led by audio
experts from Linear Acoustic.
Hear Factor focuses on understanding the need for loudness metering and
control in television audio, from original content creation, to ingest,
to final transmission. It also demonstrates some of the “gotchas” of
metadata including DIALNORM, and how stations can use upmixing of stereo
to surround so that their sound doesn’t collapse when transitioning from
network to local programming.
The presentation will examine the reasoning behind the recently
published ATSC Recommended Practice A/85, “Techniques for Establishing
and Maintaining Audio Loudness for Digital Television,” and reveals
simple and effective means for broadcast facilities to implement the
practices. The Commercial Advertisement Loudness Mitigation Act (CALM)
legislation H.R.1084 and S.2847 passed by the U.S. House and pending in
the Senate directly references A/85, mandating the FCC to enforce the
recommended practices.
“In the current economic climate, many station chiefs are having to work
with very tight capital equipment budgets,” explains
Ed Simeone, vice president of U.S. sales for Linear Acoustic and one
of the presenters on the Hear Factor Tour. “This combined with the
pending CALM Act is leaving many stations unsure as to how to comply
with the ATSC A/85 recommendations, or if their current audio processing
equipment will do the job. The Hear Factor tour looks to take the fear
factor out of a station’s audio processing and monitoring decisions.”
From their work across the country developing loudness control and audio
monitoring solutions for major broadcast networks and local affiliates,
Simeone, as well as the other Hear Factor presenters (Linear Acoustic
Field Applications Engineer Hal Buttermore and
Director of Major Business Development Don Cardone)
have firsthand experience of what broadcasters today are facing and can
offer practical advice relating to loudness control.
Upcoming Hear Factor Tour Dates and Locations
• January 28 – Dallas, TX
• February 11 - Austin, TX
• February 23 - Beaumont, TX
• February 25 - Newton, MA
• February 26 - Boston, MA
• March 9 - Louisville, KY
• March 16 - Washington DC
• March 17 or 18 (TBA) - Norfolk, VA
• March 31 - Denver, CO
• May 5 - Knoxville, TN
• May 19 - New Orleans, LA
• June 2 - Birmingham, AL
• June 30 – San Francisco
• September 7 - Portland, OR
• September 8 - Eugene, OR
• September 9 – Medford, OR
Please continue to check the Linear Acoustic website for additional tour
dates.
To book your spot on the tour, please contact Ed Simeone at
+1.805.402.4143 for West Coast dates, Hal Buttermore at +1.248.953.3377
for Midwest dates, and Don Cardone at +1.973.477.0565 for East Coast
dates.

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